How to identify your business's best potential export markets

By CWBF2019 (other events)

Monday, November 11 2019 1:30 PM 3:30 PM

How much will pursuing the 'wrong' export markets cost your business this year, whether that's new or existing markets?  What if you could easily identify the best potential short- and medium-term export markets?  At this event, we will talk through a proven, data-based approach to defining and identifying potential export markets - which hundreds of Midlands businesses have already used to give them a shortlist of markets for focus (and further research).  

The event is suitable for all sectors, SMEs and medium-sized businesses.  Best suited to Export Managers, Business Development Directors and Managing Directors - whoever is in charge of growing international sales for the business.  Attendees will learn about a simple, proven framework for assessing potential markets using market data. They will gain insight into where to find sector- and market-specific data online that can be used to inform their market selection.  


13:30: Arrive, coffee, networking

14:00: Presentation

15:00: Questions / discussion

15:15: Networking


Frances Long - Market Research Consultant. In the last 5 years, Frances has worked with over 475 Midlands businesses (through her work with DIT) to identify their best potential export markets.

Mailing Address

Enterprise Centre, Coventry University Technology Park, Puma Way, Coventry CV1 2TT